I will introduce you to one of the 360 Entrepreneurship Speakers who will let you in on the secret and help you reach for the stars.
Her name is Jacqueline Kothbauer, author of the book Mediababe – nine steps to success with the help of media, a guidebook on how to build a strong personal brand with the help of media. She’s a really cool and very competent lady, popular speaker and writer on subjects like employment branding with social media, community based marketing and personal branding. She is a true and living example of what she teaches and you can learn the tricks too. If want to be a Star in your industry you NEED to!
Jacqueline told me someone said ’People don’t really care what you know until they know how much you care’. Think of that for a while and you’ll realize just how true it is. You don’t care about people who don’t care about you. And you are probably not likely to refer to a person who doesn’t care about his or her customers.
Jacqueline will talk about “The new order of building a successful personal brand”. And that is to show that you care about people before they care about you. Social media is your key resource – the most efficient tool for extending and reinforcing your professional network is social media – if you know how to use it.
Twitter can become the most time efficient way to grow interest in your brand. Facebook is the simplest way to keep a blog. You will learn the social etiquette of social media. Explore the full potential of LinkedIn, Facebook and Twitter from a networking perspective. And best of all you’ll get a toolbox for creating a media savvy personal brand.
Do you want to create a personal brand to attract larger numbers of customers, partners and investors? Mark your calendar for 360 Entrepreneurship Summit 16-18 September 2011 and let Jacqueline Kothbauer show you how.